Adam McHeffey

Chief Creative Officer

Adam is a creative strategist and marketing leader with a background spanning music tech, nonprofit, and consumer brands. He brings a storyteller’s eye to every project, combining big-picture thinking with tactical execution to build campaigns that resonate. With over a decade of experience guiding products from concept to launch, Adam specializes in messaging, go-to-market strategy, brand development. The crowdfunding campaigns he's supervised have collectively raised $4M (and counting). He’s also a former touring musician and children’s book author who thrives in imaginative spaces. Originally from Long Island, he now lives in New York’s Hudson Valley with his partner, two children, and a small flock of unruly backyard chickens.