Upcoming events.
Grow the Total Addressable Market
Explore how the music industry can expand its total addressable market (TAM) by rethinking monetization models for 2030 and beyond. Through forward-looking insights on catalog valuation and emerging revenue streams, we’ll uncover new strategies to unlock growth and long-term value.
This online event is free to attend!
Sessions and Speakers:
How Will Music be Monetized in 2030?
with Mauhan Zonoozy, a vinyl bar in shibuya; Liz Moody, Granderson Des Rochers; Remington Scott, Hyperreal; and Tatiana Cirisano, MIDiA Research.
Hot Take Lightning Talk
Dmitri Vietze, Rock Paper Scissors
How Do You Value a Catalog in 2026?
with Robert Frech, The Raine Group, Tom Sarig, AntiFragile Equity Partners; and Kristin Robinson, Billboard.
Hot Takes
Share your hottest takes on the open mic!
See the full Grow the TAM schedule
Find out more about Music Tectonics online events!
Music Tectonics Conference
The 2026 Music Tectonics Conference focuses on growing the total market for music.
Join us October 27-29, 2026 in Santa Monica, CA.
The music industry could be, should be bigger. Everyone from the largest companies in the business to creative new startups, from emerging artists to established execs, agrees that music punches above its weight when it comes to cultural impact. Music Tectonics brings the ecosystem together to translate that impact into revenue.
Music Tectonics is unlike any other conference in music and tech. Top industry movers and shakers mingle with rising innovators and thought leaders.
Newsletter subscribers are the first to get conference tickets, updates, and discounts! Join the list here.
Music Tectonics was founded to explore the deep seismic shifts that keep the music industry unsettled. At the 2026 conference, we'll delve into the consequences of these shifts and the new fault lines poised to change the industry yet again.
Music Tectonics unites music tech innovators across industry boundaries to share insights and get business done. The Music Tectonics team intentionally crafts experiences in unexpected beachside venues to foster openness to new ideas and new partnerships. The result is a conference and a community unlike any any other.
The Music Tectonics community is for innovators of all stripes: startups, major labels, indie labels, AI pioneers, streaming services, distributors, social media platforms, investors, accelerators, legal experts, live event execs, gear makers, music software developers, consultants—in short, everyone who works where music and tech meet.
RPS at Music Biz
Connect with Rock Paper Scissors at Music Biz in Atlanta!
RPS CEO Dmitri Vietze’s speaking schedule:
Investing in the Creator Economy Era: What It Means for Music Tech
Monday, May 11 - 3:45 PM - 4:30 PM EDT
Everything in music — from production to format, distribution to monetization — is getting disrupted. How are investors thinking about these seismic shifts caused by AI, video virality, the battle for independence, and other democratizing forces? We'll hear the latest thoughts from investors who place bets on the music, entertainment, media and gaming fields, even in uncertain times.
Speakers: Dmitri Vietze, Rock Paper Scissors, Inc.; Guillaume Therien, Triptyq Capital; Drew Thurlow, Mindset Ventures; Sun Jen Yung, Jakota Capital US
Part of Startup Lab: A Bootcamp for New Music Ventures
Fireside Chat - When the Voice is Yours: Blanco Brown on Artistry in the Age of AI
Tuesday, May 12 - 2:05 PM - 2:35 PM EDT
As AI-generated music races ahead, Blanco Brown emerged as one of the first major artists to confront an imitation of his own voice with creativity rather than panic. In this fireside chat with Dmitri Vietze, he reflects on the moment an AI-driven Country hit mimicked his sound — and how he chose to reclaim his voice through new recordings, openness, and artistic integrity. Together, we’ll explore what his response signals for the industry’s evolving expectations around ownership, innovation, and respect for real artists.
Speakers: Blanco Brown, American Country Artist & Producer; Dmitri Vietze, Rock Paper Scissors, Inc.
Part of the Trust & Safety Symposium
RPS at Superbooth
We’re proud to have three Rock Paper Scissors clients exhibiting at Superbooth Berlin 2026 this year.
Please come find them on the floor:
Eternal Research: pushing the boundaries of electromagnetic sound and performance with the Demon Box. Truly unlike anything else at the show.
Blipblox by Playtime Engineering: playful, powerful hardware synths built for real musical exploration. Accessible, but absolutely legit.
Musical Beings fresh off a record-breaking Kickstarter (over $2M), bringing a beautifully designed, tactile approach to rhythm and composition.
If you’ll be there, let’s connect.
AlgoRhythms: AI, Music, and Human-Centered Creativity
The Indiana University Jacobs School of Music—partnering with the Maurer School of Law, IU Innovates, Music Tectonics, and the AI+Digital Futures Team—announces AlgoRhythms 2026, March 26–28, 2026, on the Bloomington campus and online. The conference convenes artists, scholars, technologists, educators, and industry leaders to explore the evolving relationship between AI and music. AI is rapidly reshaping parts of the creative and professional landscape. The summit provides an opportunity to wrestle with questions about authorship, ownership, environmental impact, cultural disruption, business transformation, and the meaning of creativity itself.
Free to attend online or in-person!
See the full Algorhythms schedule and speakers
Find out more about Music Tectonics online events!
Rock Paper Scissors at SXSW
Will you be at the biggest music, nmedia, & tech festival of the year? Connect with Jade Prieboy (RPS) and Shayli Ankenbruck (Music Tectonics). Contact us to set up a meeting!
Music Tectonics Conference
Mark your calendar: the Music Tectonics conference returns November 4-6, 2025!
Newsletter subscribers are the first to get conference tickets, updates, and discounts! Join the list here.
Music Tectonics was founded to explore the deep seismic shifts that keep the music industry unsettled. At the 2025 conference, we'll delve into the consequences of these shifts and the new fault lines poised to change the industry yet again.
Music Tectonics unites music tech innovators across industry boundaries to share insights and get business done. The Music Tectonics team intentionally crafts experiences in unexpected beachside venues to foster openness to new ideas and new partnerships. The result is a conference and a community unlike any any other.
The Music Tectonics community is for innovators of all stripes: startups, major labels, indie labels, AI pioneers, streaming services, distributors, social media platforms, investors, accelerators, legal experts, live event execs, gear makers, music software developers, consultants—in short, everyone who works where music and tech meet.
What Makes News in Music Tech
What does it take to see your company name in the headline of a trusted music or tech publication? Go behind the scenes to understand how journalists and editors work, what gets their attention, and what happens next.
Find out what's changing as the media landscape shifts, and why advertising (paid media) and news coverage (earned media) need each other.
We'll cover everything from how to make a pitch to getting the most out of your press after it lands.
Wednesday, April 23 at 10am PT | 1pm ET | 6pm UK
Music Tectonics' free Seismic Activity online events are fun, fast-paced, and interactive. No lean-back webinars here!
Permission to Pick My Brain: ask the music tech experts
Experts don't always love it when you slide into their DMs asking "can I pick your brain?" So we’ve done the hard part for you!
Ask your burning questions and get access to a treasure trove of music tech expertise from these advisors, investors, and a founder:
Cliff Fluet - Eleven Advisory, Lewis Silkin
Vickie Nauman - CrossBorderWorks
Hazel Savage - Angel investor, exited founder Musiio
Wednesday, Mar 26 at 10am PT | 1pm ET | 5pm UK
Outside North America? Note the updated time due to US Daylight Savings Time!
Music Tectonics' free Seismic Activity online events are fun, fast-paced, and interactive. No lean-back webinars here!
Music Tech Professionals Meet Up
SXSW Meetup - Badge Required!
Hosted by Shayli Ankenbruck, Music Tectonics Head of Events
Take a breath from the panels and meetings to connect with people who share your passion! Join veterans and newbies from all walks of the industry as they journey through their story of working at the convergence of Music and Tech. Hear what trials and tribulations peers faced to get to where they are and how far the industry has come. Meet and connect with potential partners, co-founders, investors, and advisors who will help you take your business to the next level all in a supportive and facilitated environment.
How to Startup: 20 Essential Lessons in Music Tech
SXSW Panel: Badge Required!
Dmitri Vietze (Music Tectonics, Rock Paper Scissors) and Sun Jen Yung (Nfluence Partners)
Launching a music startup is like peeling an onion: the many layers go on forever, and it makes most people want to cry for no reason. In this fast masterclass, founders get insights on the wide range of skills required to succeed. We’ll cover ideation, product-market fit, money, investment, music licensing, and more.
Dmitri has captured the best lessons from the top startup experts in music tech via his “How to Startup” series on the Music Tectonics podcast. Sun, an investment banker and advisor, knows what it takes for startups to get investment or get acquired.
The Marketing Toolbox for Music Tech Companies
Does your marketing toolbox need an upgrade in order to reach your next customers?
Find out how tools like influencer marketing, public relations, crowdfunding, and pay-per-click ads work together for music & technology companies. Learn from the experts how to update your marketing strategy to make sales and convert customers into superfans.
Music Tectonics' free Seismic Activity online events are fun, fast-paced, and interactive. No lean-back webinars here!
How to Scale Up: How I Sold It
What do founders in music and media tech need to know about making a successful exit? Find out from experienced startup founders how to design your exit strategy, when to seek acquisition, and what to do next.
Need a masterclass on starting up and scaling up? Listen to all of Dmitri's "How To Startup" and "How to Scale Up" podcast episodes! You'll hear invaluable insights from experienced advisers, investors, and founders for every stage of your startup build.
Music Tectonics' free Seismic Activity online events are fun, fast-paced, and interactive. No lean-back webinars here!
Innovators Meetup at the NAMM Show
We’re gathering all the musical instrument, software and app innovators at the NAMM Show! Do you work at the intersection of music & tech? You're invited!
Connect at this networking session with The MIDI Association and Rock Paper Scissors, Inc. on Saturday, Jan 25, at 11:30am. It all happens at MIDI's gathering space on the show floor, ACC 10302.
Everyone gets the mic in this networking session. Give your 30-second introduction, connect faces to names around the room, then break to network one on one. Leave with collaborators, customers, allies, and friends.
Then stop by the Rock Paper Scissors booth 10701 in the MIDI Association Showcase. We're bringing our PR, Marketing, & Event team to NAMM! Meet with a public relations veteran, a Kickstarter specialist, an influencer wizard, an expert videographer, or Music Tectonics’ event planner.
Don’t miss our giveaway! Drop your info with us at the booth and you could win an Orba 3 by Artiphon, Blipblox MyTracks, or a We Are Rewind cassette player, all from clients and partners we've worked with to amplify their brands.
Rock Paper Scissors at the NAMM Show
Rock Paper Scissors is bringing our expert MI marketing team to NAMM in Anaheim, CA. Before you plan your next product launch, find out how we craft customized strategy across the media to make the biggest impact with your customers.
Drop by the Rock Paper Scissors booth at 10701 in the MIDI Association Showcase, or schedule a time to chat and they can come to you. Meet with a public relations veteran, a Kickstarter specialist, an influencer relations wizard, an expert videographer, and Music Tectonics’ event planner! Contact us to learn more.
Rock Paper Scissors at CES
Will you be at the biggest consumer electronics trade show in the US? Connect with Jade Prieboy, who will be scouring the show floor for the most innovative music, media, and entertainment products. Contact us to set up a meeting!
2024 Wins and 2025 Intentions Open Mic
Get together with the Music Tectonics community to shout out wins, set intentions for 2025, continue making connections, and keep the vibe alive!
Dmitri Vietze and Jade Prieboy will emcee. Be ready to get on camera to share your story, and light up the chat with connections and support.
Music Tectonics' free Seismic Activity online events are fun, fast-paced, and interactive. No lean-back webinars here!
Music Tectonics Conference
Music Tectonics was founded to explore the deep seismic shifts that keep the music industry unsettled. At the sixth annual conference in 2024, we'll delve into the consequences of these shifts and the new fault lines poised to change the industry yet again.
Get your conference ticket on the Music Tectonics Website!
Music Tectonics unites music tech innovators across industry boundaries to share insights and get business done. The Music Tectonics team intentionally crafts experiences in unexpected beachside venues to foster openness to new ideas and new partnerships. The result is a conference and a community unlike any any other.
The Music Tectonics community is for innovators of all stripes: startups, major labels, indie labels, AI pioneers, streaming services, distributors, social media platforms, investors, accelerators, legal experts, live event execs, gear makers, music software developers, consultants—in short, everyone who works where music and tech meet.
Music Tectonics Preconference
Music Tectonics’ 2024 Conference kicks off with an online preconference event! Get the networking started with speakers, sponsors, and attendees, and don’t miss the semi-final round of pitches in the Swimming with Narwhals Music Tech Startup Pitch Competition.
Lineup TBA.
Conference ticket required. Get yours at the Music Tectonics website.
Rock Paper Scissors, Inc. explores the new terrain at the epicenter of music and technology through our PR and marketing services as well as the Music Tectonics Conference, podcast, online events, and in-person meetups.
Everything Music Tectonics does explores the seismic shifts that shake up music and technology the way the earth’s tectonic plates cause quakes and make mountains.
Startups, Start Your Engines
Join the Music Tectonics team, investors, and startup founders for a conversation on starting up in music tech and the launch of the 2024 Swimming with Narwhals Startup Pitch Competition!
Seismic Activity is a series of free-to-attend networking, community-building, open mics, and demos of new tools on a monthly cycle. Learn more about Music Tectonics Online Events.
INDUSTRY INTERFACE – Creator Tools and the Recording Industry
Innovation is simultaneously striking new musical instruments and how songs reach the market. In this summit, we bring together cutting edge, new form factor instruments and apps to explore what this convergence means for music making and the recording industry