Dmitri Vietze founded Rock Paper Scissors in 1999 to blend technology with storytelling, helping clients shape and amplify their narratives. He later launched StoryAmp, deepening his expertise as a strategist for music innovation brands. Dmitri remains active at the forefront of the industry through the Music Tectonics Podcast, the Music Tectonics Conference, and speaking at events like SXSW, while continuing to lead Rock Paper Scissors as the media landscape evolves.